DANDY-COLLECTION
WEBDESIGN
A website for men that like to smell, and to smell good.
The mission: Create a website that will allows users to experience the lavish new world of fragrances, that introduces a new brand withiin the luxury products industry, and offers users the opportunity of instantaneous ordering. The client: Dandy shop, a place in the heart of Cologne, where clean and kempt, dandy masculinity is celebrated.
The name leaves no doubt: The Dandy Collection is all about the gentleman. And this is no accident. Dandy shop is all about the quintessential form of dandy, from immaculate skin, to exquisite hair and perfect nails. These are the elements that the Dandy shop in Colognes Kettengasse represents. And fittingly, the Dandy shop has now created corresponding fragrances as well, that are clearly positioned in the luxury products industry.
The challenge was to create an entirely new visual identity online, to match that of the brand. One that would visually represent the fragrances so accurately that users feel as if they can almost smell them while browsing through the plethora of products. It was also crucial to offer a fast and easy way to order products, and one that doesn’t require a lengthy registration process.
Completely up to date
Effectively presenting luxurious fragrances on a website was one thing. The other: finding a simple, modern web solution that allows for ordering with PayPal Express-Payment. And this is what the end result looks like.
The perfect complement.
The ideal foundation for every day
Alongside the fragrances, Dandy Shop has created a corresponding line of body washes. With that, there’s nothing in the perfect dandy’s way when it comes to starting successfull day.
A successfull appearance
Nowadays, we users expect fast loading times and intuitive, quickly understandable modules. These are the elements lying at the core of the site’s design. A highly responsive, fast-loading one-pager.
NO MATTER THE DEVICE –
THE APPEARANCE IS ALWAYS OPTIMISED TO PERFECTION.
Whether it’s Rockz, or one of the four other fragrances –
the functionality and look is always perfect.
LERNEN SIE UNS PERSÖNLICH KENNEN
Wir freuen uns auf Sie.
ANSCHRIFT
BRAND.NEW DAY GmbH
Rudolfplatz 3
D-50668 Köln
TELEFON
